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The Way Search Engines Rank Sites – Link Popularity

This item was filled under [ Businesses Online: Link Building ]

Check Inbound Link Popularity

We are all natural social beings, catering to moments of our needed “me” times. So it is obvious that the internet, the most social of all places, has a saying called ‘Social Bookmarking’. It is fairly new to the game of the World Wide Web but is ‘In’ and going strong; developing as a preferred link building tool.

What is social bookmarking?

This preferred link building tool is able to store and manage websites and web pages. We gather up and save the links to our favored sites. Then we are capable of locating them easily and sharing them with others. Social sites offer web feeds to the bookmarks which are usually prepared by tag groups. Becoming “social” is based on these preferred link building sites allowing others to view your book markings. The opportunity is given to be tagged by others, thus raising the quantity of users who are able to see pages that are of exacting significance without having to cart out broad searches themselves. In the same token, web pages that users have tagged and saved on the preferred social bookmarking sites are shown instantly the second a fresh tag is added.

Another way to gauge popularity is by traffic. By knowing how many visitors are coming to a website and how long they stay on the site for webmaster can gauge how popular the site is. But for a search engine using traffic to gauge how popular is very difficult because it can be doctored rather easily.

Example of what is a “relevant link” : for me as a web designer a paid link in a web designer directory or a link from a hosting company would be valuable. To an online clothing store these links would be considerably less valuable ( since they are not thematically linked to the clothing industry)

4. Don’t waste your time in reciprocal linking  

Now this might be a bit controversial for some but unless there’s a real compelling reason to “exchange links” it’s generally not worth the effort. Especially where the same effort could gain you a more valuable one-way link!

I am not saying don’t exchange links.  Just don’t expend a lot of effort in doing so.

It can be somewhat dreary in searching through the internet to find what you are looking for. With social bookmarking, buttons are exhibited, and with an effortless click they will routinely take the user to the pertinent website or webpage they require. Tagging allows the people to accumulate the sites they fancy to re-visit. Using words which they decide for themselves it enables the retrieval making process to be executed a lot easier

Resource Author Francisco Rodriguez Higueras
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